Getting Search Right for Premium Content

March 7, 2007
2:50 pm - 4:00 pm
Halligan 111
Speaker: Gabe Weaver, Tufts University
Host: Samuel Guyer

Abstract

With Google Scholar and the Open Content Alliance changing the playing field for publishers of books and scholarly journals what's the best approach to search engines for publishers today? How is content digitization changing the way that content products are conceived and delivered?